The Swedish invention, Pjama, is a liquid-absorbing pajama and is a powerful tool for helping children and adults suffering from bed wetting. Now the product will be available to the US market.
During the year, Pjama has linked more and more retailers to the company and expanded with its own online stores on a few new markets around Europe. The widespread exposure of the product has led to many requests from private individuals and companies in the United States. In November, the first products are scheduled to be available through Amazon's e-commerce site in the United States and soon afterwards at the first US retailer.
It is a big market, in Sweden it is one of the most common health problems for children aged 6 to 7 years. About 10% of all 7-year olds in Sweden have problems with bed wetting, a figure that can also be applied to the American market. There are a number of products on the market, but none of these is optimal for spending the night outside of your own home, that’s where Pjama is unique with a discreet absorbing pajamas.
-"It's incredibly exciting to finally be able to offer our product even in the United States. It is a big market with great opportunities. We have received many requests from both private individuals and companies who want to buy Pjama's products in the last six months, it feels great to meet their demand”
Johan Bergenholtz, CEO Pjama AB